Board of Directors · Strategic Briefing
Snowstorm:
The Convergence
Personalization, travel, enterprise distribution, and payments, built by one team over decades and brought together in a single platform.
Our vision
We power everyone who has already earned the traveller.
Travel's best relationships don't belong to travel companies. They belong to the hotel a guest returns to, the bank whose card is in their wallet, the advisor who knows their family, the employer who sends them.
Snowstorm builds the platform beneath those relationships, so that every brand a traveller already trusts can sell, serve, and keep them, from the first search to long after the trip ends.
We don't compete for the traveller. We power everyone who has already earned them.
Snowstorm × Wyndham · The ignition point
Two years of building with Wyndham, switched on at once
Snowstorm's new platform for Wyndham puts us in front of every guest, on every booking, at scale. Wyndham's audience was always there. From October, Snowstorm is in front of it.
Until now, Wyndham's audience saw a confirmation. From October, Snowstorm turns it into a storefront.
Four things switch on in October 2026
01
Insider moves into the booking flow
A freemium upsell on Wyndham's own hotel booking path. Every guest choosing a room is offered membership at the moment of purchase.
02
Wyndham's travel offering is ours
Flights, cars, activities, transfers and packages, presented as Wyndham's own travel offering and running on our platform.
03
Homes & Heavens sits beside Wyndham hotels
Villa and home rental presented alongside hotels in the same journey. Built by us, branded Wyndham.
04
EIP turns every confirmation into a storefront
The Enhanced Itinerary Platform replaces the static confirmation with a living, branded page that keeps selling before, during and after the stay.
These are not four separate initiatives. They are one platform, presented four ways.
One guest, five ways to earn
01
Books a hotel
on Wyndham's site, running on our platform
02
Offered Insider
in the booking flow, at the moment of purchase
03
Opens the itinerary
and adds a car, an activity, a transfer
04
Returns later
before travel, to a page that keeps selling
05
Books again
a villa, a flight, a package
Each surface feeds the next.
Wyndham is the proof, not the ceiling
What is being built for Wyndham is a product, not a bespoke integration. The same platform is already going to market elsewhere.
Hospitality
Travel + Leisure and Hard Rock launching on the same OTA platform.
EIP
The Enhanced Itinerary Platform turns every confirmation into a living, revenue-generating guest journey.
Banking
Aspire live with Citi, Visa, HSBC, UBS, Wells Fargo and Mastercard.
Corporate
YourWurld brings the same connected travel platform to corporate travellers.
Inner Circle
A private travel membership and differentiated employee benefit built around trade-level rates and human service.
Agents
OneWurld, the travel agent portal, carrying the same supply.
EIP is already switching on for Wyndham, and is being productised for airlines and hoteliers beyond Wyndham.
Overview
One system. Multiple engines. Compounding advantage.
Proven pattern
Personalized experiences evolved from campaigns into infrastructure.
Connected distribution
Supply, enterprise partners, agents, and travelers meet in one architecture.
Layered economics
SaaS, commissions, memberships, VCC, and strategic contracts diversify revenue.